Client: Parkridge Health System
Project: 0:30 second commercial + two 0:15 spots
Notes: Parkridge Health System is a group of hospitals with 5 locations in Chattanooga, TN. The need for Parkridge was to craft a commercial that would run locally and would inform the community of four specific services they offer: Cardiology, Orthopedics, Women’s Health, and Mental Health. I was brought in to help concept and art direct a spot that would not only highlight these services but also help them flow together with the aim to visually show that personalized care is a priority at Parkridge.
Illustrations by Roland Gibbons